Amazon is entering yet another brick-and-market segment and this one could be the most unexpected to date. The tech giant will open its first-ever hair salon, in London’s hip Spitafields district.

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Today's Fast Five Thu, 22 Apr 2021
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Hello Omni Talk Fans. On our bookends today: my latest Forbes article on Best Buy's subscription program, and we've got a 1-minute video on why an omnichannel market view matters from NielsenIQ.

But, enough of that already, we have to talk Amazon.

Did you see the news? A new hair salon? WTF?

Well, chances are the new salon has nothing to do with hair care and is probably just another version of Amazon's bookstores that no one ever cared about and that likely became the first testing grounds for Amazon Go's checkout-free technology.

In today's Fast Five headlines:

  • Amazon says it is opening a hair salon in London, and we think the operative phrase is "point-and-learn" which sounds awfully like "just walk out" and, therefore, could be about way more than hair care in the long-run, especially when one considers the future of in-store haptic experiences and AR. (Read More)
  • Lululemon is launching a resale program, and Anne is already contemplating it as her Omni Talk fall back plan. (Read More)
  • After insisting its customers pay with an arm and a leg,Whole Foods' is now letting its customers pay with their palms. (Read More)
  • LVMH, Richemont and Prada -- three words I never thought I would write in this newsletter or say aloud to anyone with a straight face -- have formed their own blockchain consortium. (Read More)
  • And no one knows why, but Lord & Taylor is back in business online? (Read More)

No, seriously? Can someone explain the last headline to us?

We can think of 1,000 things retail needs more than a Lazarus Lord & Taylor.

Be careful out there,

-- Chris, Anne, and the entire Omni Talk team

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Amazon is entering yet another brick-and-market segment and this one could be the most unexpected to date. The tech giant will open its first-ever hair salon, in London’s hip Spitafields district,  where it...
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Lululemon Athletica Inc. is getting into resale. The Vancouver, Canada-based company announced today that it was piloting its first-ever recommerce program dubbed Like New as part of its broader commitment to...
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Amazon.com Inc said it is rolling out biometric technology at its Whole Foods stores around Seattle starting on Wednesday, letting shoppers pay for items with a scan of their palm. The move...
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Three rival names in the European luxury sector have established a new blockchain consortium that will allow shoppers to track the provenance of their purchases and authenticate goods. LVMH Moët Hennessy...
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Lord & Taylor has been revived under its new owners.  The Saadia Group has officially launched the 195-year-old iconic brand as a digital “collective store” whose merchandise offerings will include...
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Editors: Chris Walton & Anne Mezzenga

Chris Walton and Anne Mezzenga are leading experts and influencers in omnichannel retailing. Connect with Chris and Anne on Linkedin.

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