The insurer UnitedHealthcare is offering Apple Fitness+ free to millions of its subscribers. Members with fully insured plans who already own an Apple Watch can sign up for a yearly Apple Fitness+ membership for free starting Nov. 1. This includes roughly 3 million people in most states. Starting next year, employers with self-funded plans will be able to purchase an Apple Fitness Bundle, which includes a 12-month Apple Fitness+ subscription and a $25 Apple gift card.
- Availability: Apple Fitness+ is now available to select members of CVS Health’s Aetna and Caremark plans. Next year, self-funded businesses will be able to add an “Apple Fitness+ bundle” to their coverage, which would include the membership as well as a $25 digital Apple gift card for their employees.
- Broader effort: “Making Apple Fitness+ available to millions of UnitedHealthcare members is part of our broader effort to help people engage in their well-being and get and stay healthier,” said Rebecca Madsen, chief consumer officer at UnitedHealthcare, in a statement.
- Accessibility: Members of UnitedHealthcare’s Motion program will have access to Apple Fitness+, according to the insurer. Motion allows customers to earn up to $1,000 per year in financial rewards for performing daily well-being activities and goals such as walking, jogging, swimming, or strength training. It is offered to both self-funded and fully insured organizations.
- Rewards: Motion members can put their rewards toward the $9.99 monthly Apple Fitness+ subscription. “We are very excited to work with UnitedHealthcare to bring this offer for Apple Fitness+ to millions of people who are looking to get and stay motivated to live a healthier lifestyle,” said Jay Blahnik, senior director of Fitness Technologies at Apple, in a statement.
- Workouts: “With our welcoming trainer team that leads a variety of workouts fueled by music that will keep you going from start to finish, the new guided Meditations coming next week, and the metrics from your Apple Watch right on the screen, Fitness+ has many ways to keep you active no matter where you are on your fitness journey,” said Jay.