Introduction
In a major step toward improving behavioral health care for commercial members, Ontrak has expanded its partnership with Sentara Health Plans to offer the Engage platform to a broader population in Virginia. This expansion is designed to give fully insured, self-funded, and Marketplace members access to Ontrak’s AI-powered Engage platform on an opt-in basis, allowing more individuals to benefit from personalized, ongoing health coaching that addresses both behavioral and physical health needs.
Overview of the Ontrak and Sentara Partnership
The collaboration between Ontrak and Sentara Health Plans is not new but has grown significantly with the introduction of Engage, a 12-month coaching platform targeting members who may benefit from behavior-focused health interventions. This partnership builds upon the WholeHealth+ program that launched earlier this year, reflecting both organizations’ commitment to advancing health outcomes through comprehensive support.
The primary goal of this expansion is to help Sentara Health Plans members overcome health barriers, close gaps in care, and receive consistent support in managing their health. This partnership also marks an increase in the number of members eligible for Ontrak’s services, with more than six times the original outreach.
Understanding the Ontrak Engage Platform
The Ontrak Engage platform is built to identify, predict, and manage behavioral health needs through an AI-powered approach, focusing on individuals who may benefit from behavior modification and care guidance.
AI-Powered Behavioral Health Prediction
Ontrak’s platform leverages artificial intelligence to identify individuals whose health may improve through behavioral changes. The system uses data to predict members with chronic diseases who could benefit from care interventions. By predicting who might need assistance and where behavioral changes could impact health, Ontrak helps members stay engaged in their healthcare journey, empowering them to make positive health adjustments over time.
Care Coaching and Navigation
The Engage platform provides 12 months of structured coaching, offering continuous guidance that helps members manage both behavioral and physical health needs. This coaching process also addresses social determinants of health (SDOH), which include factors like housing stability, employment, and family support that can significantly impact health outcomes. By addressing these factors, Engage takes a holistic approach to health improvement, supporting members in ways that extend beyond traditional healthcare settings.
Expansion of Ontrak’s Services for Sentara’s Commercial Population
With this new phase in the partnership, Engage will be available to a wider range of members within Sentara Health Plans, including both commercial fully insured and self-funded members. This ensures that the Engage platform’s benefits reach as many individuals as possible within Sentara’s commercial population.
Access for Fully Insured and Self-Funded Members
Commercial fully insured and self-funded members of Sentara Health Plans can opt into the Engage platform, opening the door to targeted behavioral health coaching. Through this coaching, members receive support in addressing health barriers and improving behavioral and physical health outcomes.
Integration with Sentara’s Marketplace Membership
The Engage platform is also accessible to Sentara’s Marketplace membership. This integration enables a wider range of members to benefit from personalized coaching, encouraging health improvements and closing HEDIS (Healthcare Effectiveness Data and Information Set) care gaps.
Addressing Social Determinants of Health Through Engage
Social determinants of health play a crucial role in members’ overall health and wellness. Recognizing this, Ontrak’s Engage platform goes beyond clinical care, considering factors such as economic stability, education, social connections, and community engagement. By addressing these factors, Engage helps members manage aspects of their lives that can influence health outcomes, promoting a more comprehensive approach to healthcare.
Advancing HEDIS Gaps and Care Quality Goals
One of the significant goals of the Ontrak-Sentara expansion is to support HEDIS care gap closure. By offering regular care coaching and engaging members more deeply in their care plans, Ontrak can help improve health metrics and quality scores. This not only benefits members but also supports Sentara’s objectives for high-quality, efficient care, meeting care standards, and enhancing patient satisfaction.
Ontrak’s Vision for Behavioral Health and Future Initiatives
Ontrak is focused on making behavioral health support more accessible, comprehensive, and predictive. By expanding their Engage platform to serve Sentara’s commercial population, Ontrak demonstrates its commitment to addressing the unique challenges in behavioral health care through AI-driven insights and personalized coaching.
In the future, Ontrak aims to continue developing solutions that meet the behavioral health needs of diverse populations, combining innovation and compassion to enhance health outcomes. Mary Lou Osborne, President and Chief Commercial Officer of Ontrak Health, emphasized that this expansion is a testament to the collaboration between Ontrak and Sentara and their shared vision of delivering meaningful health solutions for all members.
Conclusion
The expanded partnership between Ontrak and Sentara Health Plans represents a significant advancement in behavioral health care for commercial populations in Virginia. By offering the Engage platform, more members now have access to continuous, personalized coaching that addresses their physical, behavioral, and social health needs. Through a data-driven approach, Ontrak’s platform enhances care quality, closes gaps in care, and supports health improvement at every level. This partnership sets a strong example of how digital health solutions can be effectively integrated into healthcare systems to make a lasting impact on members’ lives.
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FAQs
1. What is the Ontrak Engage platform?
Ans: Engage is a 12-month coaching platform by Ontrak designed to provide continuous support and care coaching for members, focusing on behavioral health needs and social determinants of health.
2. Who can access the Engage platform?
Ans: Engage is available to Sentara Health Plans’ commercial fully insured, self-funded members, and Marketplace membership on an opt-in basis.
3. How does Engage address social determinants of health?
Ans: The platform provides coaching that considers factors beyond healthcare, like housing, employment, and social support, which impact a member’s overall health and well-being.
